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Analysts liked Apple’s iPhone and Apple TV+ pricing

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Wall Street analysts were pleasantly surprised after Apple unveiled some very aggressive pricing alongside updates of the company’s signature products on Tuesday.

The tech giant announced that the iPhone 11 would be priced at $699 while the company’s new streaming service, Apple TV+ would be $4.99 a month.

Shares of Apple are up 2.72% to $222.60 in midday trading.

“Lower pricing is the main surprise,” Barclays analyst Tim Long said in a note to clients..

“The biggest surprise for us is $4.99/month for tv+ with a free one-year subscription if customers purchase a new Apple device. This is reasonable pricing, given the small number of programs available during the first year, and should help…



Source cnbc.com

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