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Twitter feature cuts out irrelevant content when users follow a topic


Co-founder and CEO of Periscope, Kayvon Beykpour, speaks onstage during TechCrunch Disrupt NY 2015.

Noam Galai | Getty Images | TechCrunch

Following topics on Twitter is a chaotic experience. You type in a matter of interest, like a particular sports team or an event, and your feed fills up with all sorts of irrelevant posts alongside the content you want.

Twitter recognizes the problem and is now working to fix it. On Tuesday, the company said that it’s using machine learning technology to filter out the noise and allow users to follow specific topics and see high-quality posts.

“The key thing here is to make it as easy to follow an interest as it is to follow an account,” said Sriram…


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